Why does the Falcon struggle to sell?

Resurrection · 17-06-2011, 06:51 PM

Because it has become popular amongst the Australian population to sh!tcan the Falcon and all those who associate with it. Here is just one recent example:

http://macrobusiness.com.au/2011/06/...bility-crisis/

xls3v · 17-06-2011, 06:57 PM

holden do better corporate deals most sales are corp ones

Falcman0o7 · 17-06-2011, 06:58 PM

Shocking aint it :( Most of the aus public are sooo brainwashed IMO it's not funny.
Ford don't get there product out there enough but i hear good things are coming....I HOPE!!!!

Falcman0o7 · 17-06-2011, 07:00 PM

And yes, Alot of people ( mostly the young ones ) dare not say they like a ford! oh no! they may get bashed....Best to like holdens then.

It's pathetic.

**DJM83** · 17-06-2011, 07:04 PM

Quote:

Originally Posted by Falcman0o7

And yes, Alot of people ( mostly the young ones ) dare not say they like a ford! oh no! they may get bashed....Best to like holdens then.

It's pathetic.

I could have bought a Falcon.....

Seriously though how many threads do we need on the falcon not selling, not good enough etc.

Resurrection · 17-06-2011, 08:03 PM

Quote:

Originally Posted by DJM83

I could have bought a Falcon.....

Seriously though how many threads do we need on the falcon not selling, not good enough etc.

This thread isn't about the Falcon not selling well. It is about the poor opinion/attitude of the general population as demonstrated in a blog dedicated to economic issues.

**DJM83** · 17-06-2011, 08:07 PM

Quote:

Originally Posted by Resurrection

This thread isn't about the Falcon not selling well. It is about the poor opinion/attitude of the general population as demonstrated in a blog dedicated to economic issues.

So its just another reason its not selling...

Resurrection · 17-06-2011, 08:10 PM

Quote:

Originally Posted by DJM83

So its just another reason its not selling...

The other thread is dedicated to discussing the product and its perceived shortcomings. This post was to discuss the whims of the general population hence why I thought it needed a separate thread.

HaLLiS · 17-06-2011, 07:02 PM

honestly, wtf was that crap? According to this blogger all falcons and their owners are bogans.... Yea good one

Auturbo6 · 17-06-2011, 07:05 PM

Lol, Right's to free speach is being well exercised. Build a car that appeals to the target demograqhic, or don't make cars at all. Holden's greater sales demonstrate greater consumer satisfaction with the product.

HULK EF · 17-06-2011, 07:08 PM

replied just then.. -"MATT".. Swipe at the media/and FG-VE ownage..

Jim Goose · 17-06-2011, 07:10 PM

Im kinda lost as to the references to "Ford" bogans???
More then ever nowadays (and it sounds like a cliche`) but bogans prefer commodores as their weapon of choice. Yes you see hooing carried out in Falcons, but the majority of the younger generation buy commodores.
I have a workmate and a female friend who both own commodore utes and they too say they own "bogan mobiles".

Ford markets its Falcon to the more mature aussie (yes we rarely see ads on TV though and its overall marketing is poor or non-existant).

I see the lack of sales probably/ because the more mature Falcon owner tends to keep his Falcon longer, where as the younger male will tend to buy a new car more often?

Franco Cozzo · 17-06-2011, 08:25 PM

Quote:

Originally Posted by Jim Goose

Ford markets its Falcon

Quote:

Originally Posted by Fatty

my old mans boss is a Taxi owner and they dont run "Commodores cause THEY DON'T LAST compared to the Falcon... Ok Ford may be seen as a bogan car but atleast they can run for 900000kms on the same engine if maintained by simple things like changing the oil and flush the water regularly.

Seriously, who gives a crap if the I6 lasts over eleventy billion kilometers on the same engine, besides Taxi operators, who owns a car for that long? I don't plan on owning my current car past 100,000km depending on what I want to do in the near future.

Going by sales figures, not too many people care about the longevity, theres more to a car than just its reliable.

Ford has a bad reputation, its hard to get rid of bad perceptions but very easy to earn one.

ray38l · 17-06-2011, 08:56 PM

Quote:

Originally Posted by Jim Goose

Im kinda lost as to the references to "Ford" bogans???
More then ever nowadays (and it sounds like a cliche`) but bogans prefer commodores as their weapon of choice. Yes you see hooing carried out in Falcons, but the majority of the younger generation buy commodores.
I have a workmate and a female friend who both own commodore utes and they too say they own "bogan mobiles".

Ford markets its Falcon to the more mature aussie (yes we rarely see ads on TV though and its overall marketing is poor or non-existant).

I see the lack of sales probably/ because the more mature Falcon owner tends to keep his Falcon longer, where as the younger male will tend to buy a new car more often?

so young people are bogans?

I see alot of bogans driving fords. Mostly they are driving xy gtho replica's. They are normally wearing thongs, old jeans, flanno shirt with a packet of winnie blues in there pocket and the mandatory mullet. They constantly tell anyone they can how awesome the xy's are and how nothing can beat it.
One difference between holden and ford fans is that ford fans love dwelling on what ford have done in the past, whereas holden fans are liking what is on sale now.

Falc'man · 17-06-2011, 11:45 PM

Quote:

Originally Posted by ray38l

so young people are bogans?

I see alot of bogans driving fords. Mostly they are driving xy gtho replica's. They are normally wearing thongs, old jeans, flanno shirt with a packet of winnie blues in there pocket and the mandatory mullet. They constantly tell anyone they can how awesome the xy's are and how nothing can beat it.
One difference between holden and ford fans is that ford fans love dwelling on what ford have done in the past, whereas holden fans are liking what is on sale now.

You're starting to show your true colours; it's time you had another rinse.

ray38l · 18-06-2011, 12:14 AM

Quote:

Originally Posted by Falc'man

You're starting to show your true colours; it's time you had another rinse.

what i said is true but. I wasn't saying holden is better just saying how i see it. Both makes have bogans as customers so people should just get over it.

Falc'man · 18-06-2011, 12:27 AM

Quote:

Originally Posted by ray38l

what i said is true but. I wasn't saying holden is better just saying how i see it. Both makes have bogans as customers so people should just get over it.

Truth? Dude, I wouldn't believe you if you told me you were lying.

MethodX · 18-06-2011, 06:23 AM

Quote:

Originally Posted by ray38l

so young people are bogans?

I see alot of bogans driving fords. Mostly they are driving xy gtho replica's. They are normally wearing thongs, old jeans, flanno shirt with a packet of winnie blues in there pocket and the mandatory mullet. They constantly tell anyone they can how awesome the xy's are and how nothing can beat it.
One difference between holden and ford fans is that ford fans love dwelling on what ford have done in the past, whereas holden fans are liking what is on sale now.

True. except the mullets seem to have gone these days.

GASWAGON · 17-06-2011, 07:19 PM

I doubt this guy could even do the most basic maintenance on what ever he drives... being SOOOO smart and all lol! Would love to see him say all this in the crowd at Bathhurst too ... Ouch!

Mr Hardware · 17-06-2011, 07:35 PM

Because they're not 'cool' like an X-trail
Because they're 'gas guzzlers'
Because they're 'for bogans'
Because they're taxis
Because they're 'boring old man cars'
Because they're 'always going back for warranty claims'
Because 'fords are gay'

And every time I come across someone who tells me these reasons they own something like a Cruze or a Mirage or something completely terrible that won't make it to 200k kms

Fatty · 17-06-2011, 07:45 PM

Quote:

Originally Posted by Mr Hardware

Because they're not 'cool' like an X-trail
Because they're 'gas guzzlers'
Because they're 'for bogans'
Because they're taxis
Because they're 'boring old man cars'
Because they're 'always going back for warranty claims'
Because 'fords are gay'

And every time I come across someone who tells me these reasons they own something like a Cruze or a Mirage or something completely terrible that won't make it to 200k kms

my old mans boss is a Taxi owner and they dont run "Commodores cause THEY DON'T LAST compared to the Falcon... Ok Ford may be seen as a bogan car but atleast they can run for 900000kms on the same engine if maintained by simple things like changing the oil and flush the water regularly.

Mr Hardware · 17-06-2011, 07:49 PM

Quote:

Originally Posted by Fatty

my old mans boss is a Taxi owner and they dont run "Commodores cause THEY DON'T LAST compared to the Falcon... Ok Ford may be seen as a bogan car but atleast they can run for 900000kms on the same engine if maintained by simple things like changing the oil and flush the water regularly.

Quite right. The only reason I own a ford is because they are taxis.

Rodge · 17-06-2011, 07:40 PM

3 Years, two months and counting is too long between updates, seriously when was the last time Falcon's went more than three years without even a facelift ?

Road_Warrior · 17-06-2011, 07:47 PM

Meh, it's a blog. My opinion > your opinion.

big_landau · 17-06-2011, 07:56 PM

i reckon its cause they are too well made,people see old falcons getting round and call em an old crapp heaps but they dont realise they have have out lasted the other brands by many years.how many xd to xf falcons do you still see getting around to other brands that are that old?there are still quite a few out here and i have had people say to me my new car will outlast your old clunker but then i say well your toyota has to last another 40 years and thats if i stop driving mine today,i dont think so,your new car will be a recycled tv dinner box in another 5 years.

Danny · 19-06-2011, 10:15 PM

Quote:

Originally Posted by big_landau

i reckon its cause they are too well made

Yep. Thats why Falcon is dying, guts spilled onto the tarmac being pecked at by crows...

**Kingsley** · 17-06-2011, 08:33 PM

Marketing, pure and simple. We all know the negative stereotypes, it's up to Ford to put the myths to bed with some honest marketing. I love my FGXR6, and when people drive it their first comment is how good it is. Ford need to kill GM with some positive advertising. Holden are still flogging VE Holdens on TV as though they're just been released.

Road_Warrior · 17-06-2011, 09:06 PM

Quote:

Originally Posted by BluFGXR6

Ford need to kill GM with some positive advertising.

This is another mindset that Ford and its enthusiasts need to start backing away from. GM may have been Ford's 'traditional' enemy, but the playing field is different now. The aim of the game (in terms of Ford's global renaissance) is stealing sales from Toyota and Hyundai, et al. Beating Holden at anything, for all intents and purposes, means little.

Getting back to the subject matter of the thread, it is not that the Falcon is a truly awful car, its that the rest of the market has a better or more appealing offering. Couple that with poor marketing and it's little wonder the car sells in the volumes that it does.

DanielXR8 · 18-06-2011, 09:48 AM

Quote:

Originally Posted by BluFGXR6

Marketing, pure and simple. We all know the negative stereotypes, it's up to Ford to put the myths to bed with some honest marketing. I love my FGXR6, and when people drive it their first comment is how good it is. Ford need to kill GM with some positive advertising. Holden are still flogging VE Holdens on TV as though they're just been released.

Ford are extensively into marketing. Everytime they brush off their responsibilities under warranty or allow lousy dealers to still sell and service under their brand, the word of mouth marketing drives another nail in the coffin of local production.

The new Territory will never reach the sales levels of the first because the rust issues and ball joint issues and how appallingly Ford handled the latter will ensure that the reputation of the new car will not outlive its past.

Thats marketing and thats the only marketing Ford is good at. No fancy tv ad will ever undo that.

snappy · 17-06-2011, 09:21 PM

with out to much of a beat up i generally believe they just didn't get the styling right . I just don't think visually the made it attractive enough.
Yes i seen some nice examples most modified or out of the general populations budget .
An the other thing that makes me think this . Is i employed a pommie he started work for me the day after his plane landed . An he is already a Holden boy despite my best efforts . I was in the car the first time he saw a ve ss and all he said was "Look at that , Look at that , that is one bad boy that thing looks seriously fast "

The only positive i have heard from other people (Non Ford fans ) is that red gt on the fpv add is a awesome looking car . Or i want one of those