COLES to Sell Car Insurance

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COLES is introducing a car insurance product backed by its owner conglomerate Wesfarmers.

Coles said its insurance lets customers triple their standard four cent Coles fuel discount receipt once every month for a year.

It will offer lifetime guarantee on repairs by authorised repairers as standard and flexible cover options.

Customers taking out comprehensive cover will also have their groceries insured if they are damaged in any car accident, it said.

Coles chief financial officer Tony Buffin said Coles Car Insurance offered customers a quality product at a great price.

"Our customers tell us that they expect Coles to deliver great value and quality products, and with the backing of Wesfarmers Insurance, we think we've created a unique and compelling car insurance product for Australians," Mr Buffin said.

My comment..the 12% fuel discount will be built into the premium ????